Company RESTADO s.r.o. was established in 2007 as a trading company providing engineering and consultancy services for construction and public procurement services, in particular, but not exclusively, in the construction and related sectors.
My task was to redesign the original logo and come up with something new, fresh and modern.
Scope of the project
Company logo / Corporate envelope and business cards / Style guide
Tools I used
Pencil sketching / Wacom Intuous pen tablet / Adobe Illustrator & Adobe Photoshop
One of the key element in marketing is a logo: it usually presents the basis of all the further visual identity solutions. In this particular case of branding design, as the concepts were explored the idea of a bold letter R emerged.
The final logo was completed in minimalistic style. It is bold and features strong brand mark with a modern style. In addition, the design symbolically communicates the company’s title – first letter R.
I also prepared a set of branding items, such as business cards and envelopes, that reflect the image if the brand in a pure, non-distracting way.
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