Top-Parfémy.sk is an online perfumery with the goal of providing high-quality products at reasonable prices. They are the official distributor of Yodeyma Paris perfumes.
My TASK
I was asked to design a logo and a variety of items presenting corporate identity.
Scope of the project
Company logo / Corporate letterhead, envelope and business cards / Style guide
Tools I used
Pencil sketching / Wacom Intuous pen tablet / Affinity Designer & Affinity Photo
After the client’s brief, having analyzed the target audience and having done the market research I started developing different types of logos: wordmarks, combination marks, and symbols. I worked over several stylistic directions.
As for the colour palette, the search didn’t take long because the client primarily set their preferences on light and luxury design within white/black, rose gold or shades of copper. So, the main search was focused on shapes and imagery.
→ Next case study: Monastis
Are you interested in learning more about my services and working with me? As I work full-time at Sufio, my freelance availability is rather limited. Still, I am eager to hear about new ideas or what you are working on.